Category Archives: Case Studies

5 Questions about Logo Design, Branding and Identity, Part 4

5 Questions about Logo Design, Branding and Identity, Part 4 by Mitchell Eismont 1. How many logos do you think are designed in a year? 2. How many of them last past 5 years? 10 years? 50 years? 100 years? … Continue reading

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University of California Logo Redesign – Is it so Bad that it’s Good? We will never know. They are suspending it.

University of California Logo Redesign – Is it so Bad that it’s Good? We will never know. They are suspending it.  In recent years a lot of companies have been releasing logos and then two weeks later taking them back. … Continue reading

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